Friday, December 20, 2013

Mission Statement


   Someone you know starts a blog. Great! There's something new for you to read. They almost always start with a mission statement, a call to action of some sort. It explains why they have started the blog and possibly the reason behind the title of it. It's go time! What happens next? After one or two more posts, there is nothing. After the call to action, they abandon their blog!

   There's plenty of reasons people don't continue posting. But if you seriously want to have a blog maybe it's better not to start out with your mission statement. There is evidence that shows an intro is not necessary.

   Out of all the movies you've seen, how many of them start out with "This is the story of Harold and each tumultuous event he faces in his life. There will be love, rejection, human conflict and triumph of the struggling human spirit." OK that's a bit much. Some set up the story to explain the setting and characters, not necessarily touching on the plot. Many ignore any intro, even starting with an end scene or jumping right into the story. Books do the same thing. The artist that tells someone what they're going to paint won't paint it. None of them have to reveal what their mission is. I think if you start off doing what you want, you will be less likely to quit early. There are countless blogs across the Internet started and not continued. Let's do away with the clutter.

   I speak from my own experience. I didn't have an idea firmed up on what this blog would do. I just talked about ideas I had no other outlet for.  Only a few people read this blog. My advice obviously isn't a master list to follow for a successful blog. I want to show you can start and continue using a blog without any destination in mind. 

   For me, I enjoy writing. Posting on this blog makes a difference to me. I can define it as a personal blog. The pressure is off! Personal blogs don't have to reach any level of success. Some only have posts which center around pictures with their only purpose to be seen by far away family and friends. That and what I'm doing can at least be seen as a step up from blogs rambling on about what the person did today. Those only appeal to a small audience. As long as what you're doing can be understood when it's seen by someone who come across your blog one day, how can you go wrong?

   Do what you will be satisfied with. Any expression of original thoughts are not wasted space and something to be proud of. 


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